Quick answer
Visit Sony's NFL partnership page or one of the five team-specific entry pages (Cowboys, Broncos, Patriots, Steelers, Seahawks) and submit the entry form before 11:59:59 p.m. ET on November 30, 2026.
Sony paired up with the NFL again this season, but this time the team-branded WH-1000XM6 headphones are not for sale. The only way to get a pair is to win one.
Here is how to find the right entry page, submit your information, and make sure you qualify before the sweepstakes closes.
Before you start
- Difficulty Easy
- Time needed 5 minutes
- Works on Any browser on desktop, iPhone, or Android
What you'll need
- A device with internet access and a web browser
- A valid email address
- U.S. residency (50 states or Washington, D.C.)
- Meet your state's minimum age requirement
Important
- Entering more than once per person or email address can get you disqualified.
- Entries submitted after 11:59:59 p.m. ET on November 30, 2026 will not be counted.
- Residents outside the 50 U.S. states and Washington, D.C. are not eligible, including U.S. territories.
Enter Through a Team-Specific Sweepstakes Page
Pick this route if you already know which of the five team designs you want a shot at winning.
Step 1: Decide which team edition you want
Sony only made custom WH-1000XM6 designs for five teams: the Dallas Cowboys, Denver Broncos, New England Patriots, Pittsburgh Steelers, and Seattle Seahawks.
If your team is not on that list, there is no entry page for it this year.
Step 2: Open that team's entry link
Go to the dedicated sweepstakes page for the team you picked. Each of the five teams has its own official entry page and its own rules.
Tip: Bookmark the page if you plan to double-check the rules before submitting.
Step 3: Fill out and submit the entry form
Enter your details on the form. Sony has not published the exact field labels, but entries of this kind typically ask for your name and email address.
Submitting takes under two minutes and costs nothing.
Step 4: Submit before the deadline
The entry period runs from October 19 through November 30, 2026, ending at 11:59:59 p.m. ET. Entries after that time will not count.
Enter Through Sony's General NFL Partnership Page
Use this route if you are not sure which team page you want, or you’d rather read the full rules first.
Step 1: Open Sony's NFL partnership page
Sony’s general NFL program page explains the promotion and links out to all five team entry pages in one place.
Step 2: Review the official rules
Each team’s sweepstakes page lists its own entry limits and eligibility requirements. Read these before entering, especially the one-entry-per-person rule.
Step 3: Choose a team link and submit your entry
Click through to your preferred team’s page from the partnership page, then fill out and submit the form the same way as the direct method above.
Tip: Only submit one entry total — extra entries beyond the limit risk disqualification.
Pro tips
- No purchase is necessary and no Sony account appears to be required to enter.
- The custom team headphones are one-off pieces built only for this promotion, so winning is the only way to get one.
- If you're unsure which team page to trust, start from Sony's general NFL partnership page and click through from there.
Troubleshooting
| Problem | What to do |
|---|---|
| You can't find an entry page for your favorite team. | Only the Cowboys, Broncos, Patriots, Steelers, and Seahawks got custom designs this cycle, so there is no entry option for other teams right now. |
| You're not sure if you already entered. | Each person or email address is limited to one entry, so check your email for a confirmation before submitting again. |
| You want to enter more than one team's sweepstakes. | Read that team's official rules first, since it is unconfirmed whether entering multiple team pages counts as separate entries or against the same one-entry limit. |
Frequently asked questions
Can I buy the Sony NFL WH-1000XM6 team headphones instead of entering?
No. Sony has not put these team finishes into production — they exist only as one-off prizes for this sweepstakes.
How many winners will there be?
Five winners per team, for 25 total pairs across the five team sweepstakes, each with an approximate retail value of $459.99.
Who is eligible to enter?
Legal residents of the 50 U.S. states and Washington, D.C. who meet their state’s age requirement, which is 18 in most states, 19 in Alabama and Nebraska, and 21 in Mississippi.
When does the sweepstakes end?
Entries close November 30, 2026 at 11:59:59 p.m. ET. The entry period opened October 19, 2026.
If you want a shot at a free pair of these one-off team headphones, pick your team and submit your entry before the November 30 cutoff.
Sources and further reading
- ecoustics.com — Sony and NFL Unveil Limited-Edition WH-1000XM6 Headphones You Can't Buy, Only Win
- WDC NEWS 6 — NFL Sony XM6 headphones: How to claim exclusive collection – WDC NEWS 6
- Best of High End — Sony NFL WH-1000XM6: 5 Powerful Limited Editions
